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Pussy Riot-Inspired Photo Culled by Ikea

Published: September 26, 2012 (Issue # 1728)



  • Calling itself apolitical and nonreligious, Ikea removed this photo from a competition for the cover of its next catalog.
    Photo: IKEA

MOSCOW — Ikea, known worldwide for its provocative marketing stunts, has decided to draw the line at a picture of masked youths wearing Pussy Riot-style balaclavas and seated on Ikea furniture.

A month into a customer competition to select the cover for its next catalog, Ikea Russia deleted the picture of four youths wearing colored masks from its website over the weekend. In place of the photo, visitors to Ikea Russia’s site now see a statement that reads: “Ikea is a commercial organization that operates independently of politics and religion. We cannot allow our advertising project to be used as a means of propaganda.”

The photograph, taken by a user called Starovoitova from the Urals city of Yekaterinburg, was the most popular in Ikea’s photo gallery at the time it was deleted, and the pictureless page remained in the No. 1 spot Sunday. It has garnered more than 1,400 online votes.

A Moscow court sentenced three members of the punk band Pussy Riot to two-year jail terms in August for a performance criticizing President Vladimir Putin in Moscow’s main cathedral. A legal appeal of the three women’s sentence on hooliganism charges is due to be heard Oct. 1, when supporters plan to hold a worldwide rally.





 


Times Talk

ALL ABOUT TOWN

Wednesday, Apr. 23


Problems facing the elderly are in the spotlight at Senior Generation 2014, an international forum at LenExpo beginning today that focuses on drawing attention to and providing information about some of society’s most vulnerable members. An exhibition combined with a trade fair will help those interested be better equipped to help this demographic.



Thursday, Apr. 24


Learn more about Denmark during the Danish Business Delegation’s visit to SPIBA this evening starting at 5:30 p.m. at the Danish Culture Institute. Danish Consul general Klaus Sorensen will be in attendance and the buffet following a presentation on Danish companies in Russia will be the perfect opportunity to network with the assembled businessmen.


AmCham’s Human Resources Committee Meeting is scheduled for 9 a.m. this morning in their St. Petersburg office. Check their website for more details.



Friday, Apr. 25


Light Music presents the main events for their Cultural Kitchen project at Loft-Project Etagi today. A B2B event that focuses on Finnish food, arts, travel, music and design, the evening will conclude with a dinner by chef Jyrki Tsutsunen and dancing to music by Aino Venna. The event, which began yesterday with presentations by tourism and cultural institutions, concludes today with a preview of Finland’s Flow festival and other musical events. Invitations are available from www.culturalkitchen.fi.



Saturday, Apr. 26


At 6 p.m. this evening, stylist Liliana Modigliani offers 50 simple ways to up your style quotient with beauty tips at the Galeria shopping center on Ligovsky Prospekt. The event is part of the final day of the shopping mall’s Fashion Saturday sales event, this week focusing on top brands located on the ground floor as well as presentation from fashion experts on sprucing up your spring look.



Sunday, Apr. 27


Families shouldn’t miss Childhood Planet 2014, the trade fair that started yesterday and concludes today at LenExpo. Not only will goods and services be provided for children and families but the event hopes to promote Russian brands and eco-friendly products using the latest technology available in the childcare industry.



Monday, Apr. 28


The Hotel Indigo will be the site of SPIBA’s Acting Skills for HR and Other Managers master class this morning starting at 9 a.m. The event will begin with coffee before moving on to the class itself and conclude with a tour of the recently opened hotel. Confirm attendance by Apr. 24.



Tuesday, Apr. 29


Improve your English at the British Book Center’s Interactive English Lesson tonight at 6 p.m. Students at pre-intermediate and intermediate levels are welcome discuss topics that are selected to help learners master the more difficult aspects of English grammar and vocabulary.