Tuesday, October 21, 2014
 
Follow sptimesonline on Facebook Follow sptimesonline on Twitter Follow sptimesonline on RSS Download APP
MOST READ



PARTNER NEWS



BLOGS



OPINION



WHERE TO GO?

19th Century Portraits

History of St. Petersburg Museum: Rumyantsev Mansion

 

Перевести на русский Перевести на русский Print this article Print this article

Sberbank Offers Free Cats to Mortgage Clients

Published: August 28, 2014 (Issue # 1826)



  • A popular Russian superstition maintains that it is good luck if cats are first to enter a new home.
    Photo: KotoService.ru

Russia's biggest lender, Sberbank, is looking to boost mortgage sales by offering a free cat to anyone willing to buy a property with money loaned from the bank.

The bank is offering a choice of 10 cats to mortgage-buyers, who will get the pet brought to their door by a new delivery service. According to a special website, KotoService.ru, the felines on offer include a ginger cat called "Apricot" and a hairless cat known as "Kuzya."

The gimmick appears to be an attempt to maximize profits from Russia's mortgage lending boom as people watch their savings lose value amid a sliding ruble and rising interest rates.

A short video on the website shows cats wandering around empty apartments accompanied by smiling homeowners.

Unfortunately, the cats must be returned to Sberbank after they have had the run of the new property. A popular Russian superstition maintains that it is good luck if cats are first to enter a new home.

The Central Bank said last month that the amount of mortgage lending in Russia was 35.6 percent higher than at the same point last year.





 


ALL ABOUT TOWN

Tuesday, Oct. 21


The Environment, Health and Safety Committee of AmCham convenes this morning at 9 a.m. in the organization’s office.


Take the opportunity to pick the brains of Dmitry V. Krivenok, the deputy director of the Economic Development Agency of the Leningrad region, and Mikhail D. Sergeev, the head of the Investment Projects Department, during the meeting with them this morning hosted by SPIBA. RSVP for the event by emailing office@spiba.ru before Oct. 17 if you wish to attend.


Improve your English at Interactive English, the British Book Center’s series of lessons on vocabulary and grammar in an informal atmosphere. Starting at 6 p.m., each month draws attention to different topics in English, with the topic for this month’s lessons being “visual arts.”



Times Talk