Friday, April 25, 2014
 
Follow sptimesonline on Facebook Follow sptimesonline on Twitter Follow sptimesonline on RSS
MOST READ



PARTNER NEWS



BLOGS



OPINION

 

Перевести на русский Перевести на русский Print this article Print this article

Expect More Anti-U.S. Venom in the State Media

Published: December 17, 2013 (Issue # 1790)




  • Photo:

President Vladimir Putin has destroyed RIA Novosti, Russia's largest news agency. With a single stroke, he has leveled a powerful brand that the government had spent about $1 billion developing over the past decade. In place of RIA Novosti, the authorities will create a new agency called ­Rossia Sevodnya, which means "Russia Today," headed by Dmitry Kiselyov. He will dismantle the outgoing team headed by Svetlana Mironyuk, who labored over those 10 years to create a modern, world-class new agency. Putin's decree last week announcing the liquidation of RIA Novosti came as a complete surprise to the agency's 2,000 employees.

Kremlin officials justified the decision as a way to improve efficiency and cut costs. But the dismantling of RIA Novosti could not be a more inefficient and wanton waste of the state's resources. What is the point of spending so much time and money building up a world-class brand and then summarily destroying it? That is like eliminating the Coca-Cola brand and replacing it with Volga Kvass — and all in the name of greater efficiency. How is it "efficient" to destroy an agency that has long led Russian media in the use of modern technology, that is by far the most quoted domestic news agency, and that is ranked almost on par with leading foreign media? If the authorities really wanted to save money, they could have simply made budget cuts without demolishing an efficiently operating organization.

Senior officials have long had it in for Mironyuk. They disliked the fact that Mironyuk was too independent and that she refused to quickly carry out orders from superiors. The long-standing intrigue was resolved in a typically Russian fashion: By dismantling the entire organization that Mironyuk headed. It was like getting rid of a pesky neighbor by leveling his entire apartment building.

Of course, RIA Novosti was not an independent news agency. It was state-owned and carried out government policy and propaganda. But it worked very professionally by trying to objectively report all the basic information on domestic and international events.

As a result, RIA Novosti earned a much-deserved reputation over the years as a reliable source of information, whereas other state propaganda arms — for example, state-controlled NTV with its infamous pseudo-documentaries like "Anatomy of a Protest" — became seen as rogue media outlets by nearly everyone except Putin's core electorate.

Pages: [1] [2]






 


Times Talk

ALL ABOUT TOWN

Thursday, Apr. 24


Learn more about Denmark during the Danish Business Delegation’s visit to SPIBA this evening starting at 5:30 p.m. at the Danish Culture Institute. Danish Consul general Klaus Sorensen will be in attendance and the buffet following a presentation on Danish companies in Russia will be the perfect opportunity to network with the assembled businessmen.


AmCham’s Human Resources Committee Meeting is scheduled for 9 a.m. this morning in their St. Petersburg office. Check their website for more details.



Friday, Apr. 25


Light Music presents the main events for their Cultural Kitchen project at Loft-Project Etagi today. A B2B event that focuses on Finnish food, arts, travel, music and design, the evening will conclude with a dinner by chef Jyrki Tsutsunen and dancing to music by Aino Venna. The event, which began yesterday with presentations by tourism and cultural institutions, concludes today with a preview of Finland’s Flow festival and other musical events. Invitations are available from www.culturalkitchen.fi.



Saturday, Apr. 26


At 6 p.m. this evening, stylist Liliana Modigliani offers 50 simple ways to up your style quotient with beauty tips at the Galeria shopping center on Ligovsky Prospekt. The event is part of the final day of the shopping mall’s Fashion Saturday sales event, this week focusing on top brands located on the ground floor as well as presentation from fashion experts on sprucing up your spring look.



Sunday, Apr. 27


Families shouldn’t miss Childhood Planet 2014, the trade fair that started yesterday and concludes today at LenExpo. Not only will goods and services be provided for children and families but the event hopes to promote Russian brands and eco-friendly products using the latest technology available in the childcare industry.



Monday, Apr. 28


The Hotel Indigo will be the site of SPIBA’s Acting Skills for HR and Other Managers master class this morning starting at 9 a.m. The event will begin with coffee before moving on to the class itself and conclude with a tour of the recently opened hotel. Confirm attendance by Apr. 24.



Tuesday, Apr. 29


Improve your English at the British Book Center’s Interactive English Lesson tonight at 6 p.m. Students at pre-intermediate and intermediate levels are welcome discuss topics that are selected to help learners master the more difficult aspects of English grammar and vocabulary.