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Russian Companies Go Green

Published: February 5, 2014 (Issue # 1796)



  • Baltika brewing company and Coca Cola Hellenic have both invested time and money into cleaning up waste.
    Photo: Coca Cola / For SPT

Compared to other industrialized economies, Russia is only now beginning to develop green strategies for business. Led by large international corporations, Russian businesses have begun to realize the necessity of maintaining ecological standards and developing technologies that reduce the harmful influence of manufacturing on the environment. To address these issues and more, a conference dedicated to ecologically responsible business was held in Moscow by the St. Petersburg Ecological Union at the end of 2013.

According to a report by the Russian government from 2011 about the state of the country’s environment, 58 percent of cities suffer from high or very high levels of air pollution. 55.1 million people, or 53 percent of the total population of Russia, are affected.

Related: New Eco-Housing Built From Plastic Bottles

To address this potentially catastrophic situation, a number of large companies have begun to introduce programs that support environmental conservation. The first area of attention is the reduction of waste. In 2013, Coca Cola and the World Wildlife Foundation announced a joint initiative consisting of ten energy-saving principals. As a result of the program, Coca Cola expects to reduce its influence on the climate by 49 percent in Novosibirsk and 40 percent in Krasnoyarsk compared to emissions from 2004, according to the company.

“This achievement is significant. It will have a positive influence on the activity of Coca Cola Hellenic in Russia and on the condition of the whole planet by bringing the standards of efficient climate protection to a new level,” said Matthew Banks, Senior Manager of the WWF’s Business and Climate program.

In addition to being environmentally friendly, the program also offers companies significant savings.

Related: Eco-Consciousness on the Rise in Russia

Baltika Breweries seeks to reduce its impact on the environment by producing and using alternative fuel sources at its sites in Khabarovsk, Samara and Yaroslavl. Another of the company’s ecological initiatives is water purification. The company already has water treatment facilities at its breweries and plans to build new ones by 2017.

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Times Talk

ALL ABOUT TOWN

Wednesday, Apr. 23


Problems facing the elderly are in the spotlight at Senior Generation 2014, an international forum at LenExpo beginning today that focuses on drawing attention to and providing information about some of society’s most vulnerable members. An exhibition combined with a trade fair will help those interested be better equipped to help this demographic.



Thursday, Apr. 24


Learn more about Denmark during the Danish Business Delegation’s visit to SPIBA this evening starting at 5:30 p.m. at the Danish Culture Institute. Danish Consul general Klaus Sorensen will be in attendance and the buffet following a presentation on Danish companies in Russia will be the perfect opportunity to network with the assembled businessmen.


AmCham’s Human Resources Committee Meeting is scheduled for 9 a.m. this morning in their St. Petersburg office. Check their website for more details.



Friday, Apr. 25


Light Music presents the main events for their Cultural Kitchen project at Loft-Project Etagi today. A B2B event that focuses on Finnish food, arts, travel, music and design, the evening will conclude with a dinner by chef Jyrki Tsutsunen and dancing to music by Aino Venna. The event, which began yesterday with presentations by tourism and cultural institutions, concludes today with a preview of Finland’s Flow festival and other musical events. Invitations are available from www.culturalkitchen.fi.



Saturday, Apr. 26


At 6 p.m. this evening, stylist Liliana Modigliani offers 50 simple ways to up your style quotient with beauty tips at the Galeria shopping center on Ligovsky Prospekt. The event is part of the final day of the shopping mall’s Fashion Saturday sales event, this week focusing on top brands located on the ground floor as well as presentation from fashion experts on sprucing up your spring look.



Sunday, Apr. 27


Families shouldn’t miss Childhood Planet 2014, the trade fair that started yesterday and concludes today at LenExpo. Not only will goods and services be provided for children and families but the event hopes to promote Russian brands and eco-friendly products using the latest technology available in the childcare industry.



Monday, Apr. 28


The Hotel Indigo will be the site of SPIBA’s Acting Skills for HR and Other Managers master class this morning starting at 9 a.m. The event will begin with coffee before moving on to the class itself and conclude with a tour of the recently opened hotel. Confirm attendance by Apr. 24.



Tuesday, Apr. 29


Improve your English at the British Book Center’s Interactive English Lesson tonight at 6 p.m. Students at pre-intermediate and intermediate levels are welcome discuss topics that are selected to help learners master the more difficult aspects of English grammar and vocabulary.