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Michael Kechinov: Its All About Motivation

Published: March 28, 2014 (Issue # 1803)



  • Michael Kechinov uses HackDay to bring together the Russian tech community and help drive innovation forward.
    Photo: For SPT

Michael Kechinov is the founder of REES46, an Internet service for e-commerce and co-founder of Coffeelab, an early-stage internet-startup accelerator. An expert in recommending systems and personalization services, Kechinov posses a wealth of experience and often acts as a CTO for the various companies he is involved in. His development studio has played a remarkable role in the development of the Russian startup-community as the organizer of HackDay, a marathon 48-hour event where participants workshop prototypes of projects before presenting them to colleagues, experts and investors.

Michael Kechinovs Web Development Studio has been involved with HackDay from the very beginning uniting managers, designers, interface developers, programmers, marketing and PR specialists, and all those who have ideas for Internet-based projects but no team to implement them.

HackDay is a high-pressure project development lab that has attracted many adherents with its no- nonsense aim of fast and effective project development. The events typically start on a Friday evening when participants announce their ideas and assemble the teams they will work with over the next two days. Saturday and Sunday are devoted to prototype development and discussions with mentors, and on Sunday evening prototypes are presented.

Always challenging, HackDay is a necessary right of passage for anyone interested in cutting-edge technologies and has helped foster a thriving innovation community in Russia.

The St. Petersburg Times sat down with Mikhail Kechinov, whose studio has been involved in the event since it first launched in Russia in 2009.

Related: Spartak Sobolev - Raising Risk Awareness

Q: How did you initially come to be involved in HackDay?

A: The first HackDay was brought to Russia from the U.S. by Yury Livshitz of Yahoo. We were mere participants. After that first experiment, everyone was so excited that Yury offered anyone who was interested to continue the experiment and see where it would lead. There were 14 co-organizers at the beginning, all ready to commit resources, but only four of them remained on board by the time the second HackDay rolled around. The second HackDay was a tremendous success. Over 400 people attended the event at ITMO [the St. Petersburg State University of Information Technologies, Mechanics and Optics] and it was amazing to see all those folks coming in to work for free on their days off. That was the beginning of the new format, back in December 2009. It was a pure IT event, with people from various spheres: accountants, university professors and so on.

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