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Fearing Sanctions, French Distillery Boosts Deliveries of Absolut Vodka to Russia

Published: September 5, 2014 (Issue # 1827)



  • The Absolute Vodka distillery in Ahus, Sweden, which was acquired by Pernod in 2008.
    Photo: Wikimedia Commons

French distillery Pernod Ricard, maker of Absolut vodka and Jameson Irish whiskey, is stepping up exports to Russia to insure itself against possible retaliation by Moscow to Western sanctions over the crisis in Ukraine, the Financial Times reported.

"We are importing as much as we can for our [Russian] inventories because an embargo or retaliatory action could happen any time," the company's chief executive, Pierre Pringuet, told the paper earlier this week.

Extra supplies of Jameson Irish whiskey, Ballantine's scotch, Absolut vodka and wines are on their way.

This week, EU leaders are expected to announce more sanctions against Moscow over Russia's actions in Ukraine, where the west accuses it of supporting separatists in a civil war. In its first retaliation to sanctions last month, Russia banned about food imports from Western countries worth about $9 billion annually.

Only one of Pernod Ricard's products seems safe from a new ban, Pringuet said — Ararat brandy, which Pernod Ricard produces in Armenia. This brand brings in a third of Pernod Ricard's revenues in Russia, according to the FT.





 


ALL ABOUT TOWN

Saturday, Nov. 1


The men and women who dedicate their lives to fitness get their chance to compete for the title of best body in Russia at today’s Grand Prix Fitness House PRO, the nation’s premier bodybuilding competition. Not only will men and women be competing for thousands of dollars in prizes and a trip to represent their nation at Mr. Olympia but sporting goods and nutritional supplements will also be available for sale. Learn more about the culture of the Indian subcontinent during Diwali, the annual festival of lights that will be celebrated in St. Petersburg this weekend at the Culture Palace on Tambovskaya Ul. For 100 rubles ($2.40), festival-goers listen to Indian music, try on traditional Indian outfits and sample dishes highlighting the culinary diversity of the billion-plus people in the South Asian superpower.



Sunday, Nov. 2


Check out the latest video and interactive games at the Gaming Festival at the Mayakovsky Library ending today. Meet with the developers of the popular and learn more about their work, or learn how to play one of their creations with the opportunity to ask the creators themselves about the exact rules.



Monday, Nov. 3


Non-athletes can get feed their need for competition without breaking a sweat at the Rock-Paper-Scissors tournament this evening at the Cube Bar at Lomonosova 1. Referees will judge the validity of each matchup award points to winners while the city’s elite fight for the chance to be called the best of the best. Those hoping to play must arrange a team beforehand and pay 200 rubles ($4.80) to enter.



Tuesday, Nov. 4


Attend the premiere of Canadian director Xavier Dolan’s latest film “Mommy” at the Avrora theater this evening. The fifth picture from the 25-year-old, it is the story of an unruly teenager but the most alluring (or unappealing) aspect is the way the film was shot: in a 1:1 format that is more reminiscent of Instagram videos than cinematic art. Tickets cost 400 rubles ($9.60) and snacks and drinks will be available.



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